Muhammad Tuntas Hizbullah
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Marketplace

Biotek

Health & Pharma E-commerce · Marketplace & Performance

Problem

The store needed faster revenue growth and a lower cancellation rate while keeping ad efficiency high.

Solution

Combined Meta CPAS collaborative ads driving to Shopee with Shopee Ads and store operations, tuned against ROAS.

Channels and tools

Meta CPASShopee AdsTikTok Shop

Results

20.95
Meta CPAS ROAS
up to
+63.9%
revenue, month over month
to Rp 969.7M
12.1% to 9.0%
cancellation rate